Real Estate Wholesaling: Don’t Make This Huge Mistake
ByYo, you’re going to want to pay attention to this. Trust me.
So easy… yet so often screwed up.
The small, but powerful… business card.
“But Maestro, I got out of corporate America so I could stop carrying around business cards. I don’t have the time to hand them out. I feel like a schmuck offering one up to a stranger…”
(Sigh…) Excuses, excuses, excuses. And you know how The Maestro feels about excuses, right?
Alright, time to get down to business, here. Let’s talk about where to get your cards and what to put on them.
Buy them at any local printing shop, or go online. I used to use a local printing shop, which I talk about in my ebook. I like supporting local businesses. Plus, the owners were friends. And thus, it was a no-brainer. I paid more, but felt better about it. It was a good tradeoff for me. However, if I were doing it today, I would go online. It’s just easier… and cheaper. In all of 30 seconds, I found a site today that would work perfectly – www.ezsigns.net. I just Googled, “money business cards.”
House-Flipping Tip 1
The “hundred dollar bill” business card is straight ballin’. Tell me you wouldn’t pick that baby up if you saw it sitting on the ground somewhere? You bet you would. And ezsigns.net has them! Or, just Google “money business card.”
An absolutely huge mistake that I see so many make, is writing your business name on the front of the card. Listen, people in distress (that’s who is going to be calling you) do not want to deal with Joe Schmoe’s Investment Group. They want to deal with regular people, just like them, who understand what they are going through.
House-Flipping Tip 2
Business cards are important. Do it right, or you’ve just wasted a ton of cash and effort!
Listen, I understand that business cards suck. But, every card that you extend to someone, could mean thousands of dollars to you. You think I’m kidding?
This is how The Maestro does it:
Order your cards, either online or from a local printing shop. Order a bunch… like 1,000.
Decide how many you are going to give out daily. My advice, 3 to 5. And yes, you’re going to have to give them to strangers. Get over it.
Always give out two to each person (Two cards to one person counts as one toward your daily goal. Don’t be cheatin’ now…).
And here is the most important part of this entire article. If you remember nothing else, but this part, you will be fine. Always offer CASH for referrals. “Mr Schmoe, I’m a real estate investor and if you, or anyone you know, needs to sell their house fast, please let me know. Oh, and I pay $500 cash for referrals.”
House-Flipping Tip 3
This tiny, but important, piece of action could make you a lot of money. Listen, laziness will kill your income. I don’t care what industry you’re in. But, especially in wholesaling. If you are a slacker with the small stuff, you will be a slacker with the big stuff, too. Don’t make that mistake.
“Yo, Maestro, do I really need to hand out business cards to strangers? I mean, I feel like a complete schmuck. I want to concentrate on other parts of my business. This just isn’t for me…”
If this is your attitude, then have fun in your $50,000 a year job, which you hate, for the rest of your life. If you want to make a difference – work for yourself and enjoy the freedom God intended, this is what it takes. Freedom comes with a price.
… and this isn’t much of a sacrifice.
Get this. I know a lady who flipped a house and made $50,000… off of a business card. No lie. You still think it’s stupid?
Andrew Massaro is the author of the wildly successful e-book, Quick Flips and Fast Cash flip houses and is also the country’s top wholesale coach to the new investor real estate coach.